BusinessTechFeed » e-mail http://businesstechfeed.com For The People Feeding Business With Technology Thu, 17 Jun 2010 03:09:07 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 How to survive the credit crunch – Use Technology http://businesstechfeed.com/2008/08/how-to-survive-the-credit-crunch-use-technology/ http://businesstechfeed.com/2008/08/how-to-survive-the-credit-crunch-use-technology/#comments Fri, 22 Aug 2008 09:37:09 +0000 Benjamin Ellis http://businesstechfeed.com/?p=23 Cruising through my feeds today, I came across an article in UTalkMarketing. Not normally something that would result in a post here, but this time it is. It was one of those how to guides – “How to survive the credit crunch” – the interesting thing is that 4 of the 5 points are technology related (remembering that this is from a marketing site, not a technology one):

  • Encourage flexible working
  • Hot desking and mobility
  • Get rid of hardware you don’t need
  • (Make) Lasting changes

They suggest getting rid of the office, or reducing its size by using hot desking and making use of hosted services for voice and other applications. For me it came as a gentle reminder of how mainstream these things are becoming. Certainly there is little reason for employees to be desk bound:

  • Mobile telephony is more affordable than ever.
  • Bandwidth is more than sufficient and affordable (both Broadband and mobile).
  • VPN and/or hosted applications are simple to implement.

If staff are stuck in the office, its time to think about why. Getting them set free also helps with disaster recovery – they can pick up sticks and move to wherever there is bandwidth and space. It’s time to ditch the fax machine, throw the email servers out of the office and move on.

Beating the crunch is about saving money and learning how to use the resources you already have such as the internet, mobiles and email. Simple cost cutting initiatives won’t just save you now, they are the way of the future if any company is to expand beyond 2008. 

Technology has always been about better, faster, cheaper. As business is too, it should be a surprise that business technology holds the answer the dealing with tightening markets.

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